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VICTORIA BITTER

Year | 2023
Category | Brandi
ng

 

Victoria Bitter is a beer brand founded in 1854, and its bitter beer is one of Australia's best-selling beers. It has a long history and a classic brand image. According to ACNielsen in 2009, Victoria Bitter was claimed to be Australia’s only billion dollar retail beer brand. Victoria Bitter held the highest market share of all beer sold in Australia for more than two decades. In addition to being sold in Australia, Victoria Bitter is also available in New Zealand, Bali, Indonesia, the UK, and, to a limited extent, other countries abroad.

 

The purpose of this design is to keep VB's brand image up to date in order to attract the current audience and connect with today's social networking platforms, so as to successfully achieve the promotion effect, while retaining the loyal customer base of the past.

屏幕快照 2023-05-30 上午3.43_edited.png
屏幕快照 2023-05-30 上午3.43_edited.png
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